Lesson: 1 (Date Completed: _______________________) 
Topic A: A retrospective look at the first term exam. Topic B: Examining future trends in jobs and business.
Lesson: 2 (Date Completed: _______________________)
Topic: introduction to marketing; the functions of marketing, including: package
design, storage, transportation, advertising and promotion, research, sales.
Reference: class notes; text, chapter #25
Lesson: 3 (Date Completed: _______________________)
Topic: Trade Show work period. Differential advantage, logos, slogans, and jingles.
Reference: Text, chapter #26, pages 520 - 522
Lesson: 4 (Date Completed: _______________________)
Topic: target marketing: identifying the market, market research, determining the
most effective price
Reference: Text, chapter #27
Lesson: 5 (Date Completed: _______________________)
Topic: Trade Show work period. Market research and test marketing.
Reference: Text, chapter #27
Lesson: 6 (Date Completed: _______________________)
Topic: the science of advertising: history of advertising, psychology of advertising,
technical processes involved in advertising.
Reference: Video: Selling the Dream; text, chapter #26
Lesson: 7 (Date Completed: _______________________)
Topic: promotion media and types of advertisments
Reference: text, chapter #26
Lesson: 8 (Date Completed: _______________________)
Topic: Trade Show work period: Advertising
Reference: Trade Show Project
Lesson: 8B (Date Completed: _______________________)
Topic: Marketing Presentations
Reference: Trade Show Project
Lesson: 8C (Date Completed: _______________________)
Topic: Marketing Presentations Continued
Reference: Trade Show Project
Lesson: 9 (Date Completed: _______________________)
Topic: ** Marketing TEST - Ch. # 25, 26, & 27
Reference: review sheet
Lesson: 10 (Date Completed: _______________________)
Topic: introduction to accounting: accounting defined;
understanding the two fundamental questions and the two fundamental answers
which establish the accounting equation
Reference: class notes
Lesson: 11 (Date Completed: _______________________)
Topic: defining "accounts"; identifying three categories of accounts: assets,
liabilities, and owner's equity
Reference: class notes
Lesson: 12 (Date Completed: _______________________)
Topic: translating accounts into financial statements: the Income Statement
Reference: handout; text, chapter #24
Lesson: 13 (Date Completed: _______________________)
Topic: translating accounts into financial statements: the Balance Sheet
Reference: handout; text, chapter # 23
Lesson: 14 (Date Completed: _______________________)
Topic: class work period: Financial Projections of the Independent Business Simulation
Reference: Trade Show Project
Lesson: 15 (Date Completed: _______________________)
Topic: class work period: Final Work Period before the Independent Business Simulation
Reference: Trade Show Project
Lesson: 16 Special Event Date: Thursday, March
1, 2000
Topic:
Reference: Trade Show Project
Lesson: 17 (Date Completed: _______________________)
Topic: Accounting Review
Reference: text, chapter # 23 & 24
Lesson: 18 (Date Completed: _______________________)
Topic: Accounting Test
Reference: worksheet exercise; text, chapter # 23 & 24